Aldi’s own-brand £16.99 rum is named one of the best in the world

And it’s less than £17.

aldi own brand rum

The world is obsessed with Prosecco and gin. Fancy some sparkling chocolate? There’s a Marks & Spencer pink Prosecco Easter egg. Love the taste of juniper berries? You can smother your pancakes with an actual gin and tonic sauce.

But if you’re more interested in swilling dark spirits, we’ve got some great news. There’s a rum on the market that’s both affordable and doesn’t scrimp on quality.

Enter Aldi’s own-brand rum, Sea Dog Premium Spiced Rum, which boasts tastes of sweet vanilla, spices, coffee and citrus lime.

It has been praised by industry experts at one of the most highly regarded blind tasting competitions, the Spirits Business Rum Masters. It received a Gold medal alongside some of the most revered, high-end rums on the market, including Ableforth’s Rumbullion! Navy Strength which retails at nearly three times the price.

With a bargain £16.99 price tag, it will quite easily slip into your shopping trolly on your next Aldi run.

Julie Ashfield, Managing Director of Buying at Aldi UK, said: ‘We are delighted that our own-label rums have excelled once again at an international competition. Our UK based buying team are constantly challenging themselves with new and exciting innovation to add to our range, so seeing new products win awards is a real testament to their hard work.

‘Rum continues to be a popular product with Aldi shoppers, and in 2018 alone we sold over 2million bottles of the spirit. As more shoppers tap into the trend for creating cocktails at home, we’re expecting another great year of sales.’

Well we’re sold.

The post Aldi’s own-brand £16.99 rum is named one of the best in the world appeared first on Marie Claire.


Source: Marie Claire UK

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